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NorthStar Consulting — Website Redesign
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NorthStar Consulting

NorthStar Consulting — Website Redesign

NorthStar Consulting came to us with a 7-year-old website that was losing them business every day. Slow, not mobile-friendly, and impossible to update — it was costing them credibility with enterprise clients.

Results at a glance

40%
increase in leads
session duration
98
Lighthouse score

01The Challenge

The existing site had a 6.8s load time on mobile, zero SEO structure, and no CMS — the client was paying developers $200/hr just to change a phone number.

02Our Approach

We rebuilt from scratch using Next.js with static generation, integrated Sanity CMS so the client owns their content, and built a custom lead capture flow tied to their CRM.

03The Outcome

Within 90 days of launch: 40% increase in qualified leads, average session duration tripled, and the site now scores 98/100 on Google Lighthouse. The client updates the site themselves.

Before & After

Before
Before
After
After

Project Gallery

NorthStar Consulting — Website Redesign 2
NorthStar Consulting — Website Redesign 3
The new site launched on a Tuesday. By Friday we had three inbound enterprise inquiries — that had never happened before. Aphrick didn't just build a website, they built a sales machine.
S
Sarah Mitchell, CEO

Project Details

Client
NorthStar Consulting
Service
Web Design
Timeline
5 weeks
Technologies
Next.jsTailwind CSSFramer MotionSanity CMSVercel
Categories
Web DesignRedesignLead GenerationCMS
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